Unlocking Flathead with Lowrance

As excitement builds for the 2025 Gold Coast Flathead Classic, we were stoked to hit the water this week with our returning Ultimate Electronics Partner — Lowrance — for an exclusive pre-event content session.

With perfect conditions and a boat fitted with tournament-grade gear, the focus was on capturing how Lowrance’s cutting-edge technology helps anglers unlock structure, scan smarter, and fish with confidence.

From crisp sonar readings and live StructureScan footage to waypoint demos and real-time fish tracking, the session showcased why Lowrance is the go-to system for serious competitors.

This shoot is part of our “Unlocking Flathead with Lowrance” series — an exciting collaboration designed to educate, inspire, and celebrate the innovation behind the scenes of Australia’s biggest catch-and-release tournament.

Stay tuned as we roll out these videos across our platforms in the lead-up to the Classic. Big thanks to the Lowrance crew and our featured anglers for bringing the tech to life.